/* =========================================================================
   Firstrung — "Start on the first rung. Climb when you're ready."
   Warm, friendly, approachable identity: fresh green + oat-cream
   paper + a sunny honey-gold accent. Bricolage Grotesque display + Instrument
   Sans text. Deliberately distinct from the SiteRelay sibling (teal + Fraunces).
   Theme-aware: light default, dark via prefers-color-scheme + [data-theme].
   Real photography, deliberate craft, tasteful motion (reduced-motion honored).
   ========================================================================= */

:root {
  /* ---- Type ---- */
  --font-display: "Bricolage Grotesque", "Trebuchet MS", "Segoe UI", system-ui, sans-serif;
  --font-body: "Instrument Sans", ui-sans-serif, system-ui, -apple-system, "Segoe UI", Roboto, "Helvetica Neue", Arial, sans-serif;
  --font-mono: ui-monospace, "SFMono-Regular", "Cascadia Mono", Menlo, Consolas, monospace;

  /* ---- Light palette — oat paper, fresh green, honey-gold accent ---- */
  --paper:     #f6f3ea;   /* warm oat background */
  --paper-2:   #efe8d9;   /* alt band */
  --surface:   #fffdf7;   /* cards */
  --surface-2: #f7f2e7;
  --ink:       #1a2417;   /* near-black, faint green undertone */
  --ink-soft:  #3b4636;
  --muted:     #6d766a;
  --line:      #e4dcc9;
  --line-soft: #ede6d5;

  --green:      #2fa35f;   /* fresh green — marks, dots, accents */
  --green-deep: #1f7a45;   /* links, headings accents (AA on paper) */
  --green-ink:  #175f36;   /* green text on tint */
  --green-tint: #d7eede;   /* soft green wash */
  --green-soft: #e9f5ec;

  --gold:      #e2a12e;    /* restrained sunny accent */
  --gold-deep: #a3700f;    /* gold text (AA on tint) */
  --gold-tint: #f5e7c9;

  /* brandable button fill (AA with its text in both themes) */
  --btn-bg:    #1f7a45;
  --btn-bg-h:  #176331;
  --on-brand:  #ffffff;

  --token-bg:  #e7f2ec;
  --token-ink: #175f36;
  --token-line:#bfe0cd;

  --shadow:    0 1px 2px rgba(24,40,26,.05), 0 10px 34px -20px rgba(24,45,28,.30);
  --shadow-lg: 0 2px 5px rgba(24,40,26,.07), 0 30px 68px -32px rgba(22,60,34,.40);
  --shadow-brand: 0 24px 60px -30px rgba(20,80,44,.55);

  --radius:    16px;
  --radius-sm: 10px;
  --radius-lg: 26px;
  --maxw:      1160px;
  --ease:      cubic-bezier(.22,.61,.36,1);
  --ease-out:  cubic-bezier(.16,1,.3,1);

  /* photo grading (light) */
  --duo-shadow: #123f27;
  --duo-scrim: linear-gradient(180deg, rgba(16,54,33,0) 30%, rgba(12,42,26,.60) 100%);
}

@media (prefers-color-scheme: dark) {
  :root {
    --paper:     #10160f;
    --paper-2:   #141c12;
    --surface:   #171f14;
    --surface-2: #1c261a;
    --ink:       #eef3e8;
    --ink-soft:  #ccd6c4;
    --muted:     #909a88;
    --line:      #283023;
    --line-soft: #1f271c;

    --green:      #58c07f;
    --green-deep: #79d39a;
    --green-ink:  #bfe9cd;
    --green-tint: #16311f;
    --green-soft: #112418;

    --gold:      #e6b25a;
    --gold-deep: #f0c680;
    --gold-tint: #2a2113;

    --btn-bg:    #2ea864;
    --btn-bg-h:  #38b571;
    --on-brand:  #08130c;

    --token-bg:  #143021;
    --token-ink: #9fdeb6;
    --token-line:#265039;

    --shadow:    0 1px 2px rgba(0,0,0,.5), 0 12px 38px -22px rgba(0,0,0,.75);
    --shadow-lg: 0 2px 6px rgba(0,0,0,.55), 0 34px 78px -34px rgba(0,0,0,.85);
    --shadow-brand: 0 26px 64px -30px rgba(0,0,0,.8);

    --duo-shadow: #05130b;
    --duo-scrim: linear-gradient(180deg, rgba(5,19,11,0) 26%, rgba(5,16,10,.74) 100%);
  }
}
:root[data-theme="light"] {
  --paper:#f6f3ea; --paper-2:#efe8d9; --surface:#fffdf7; --surface-2:#f7f2e7;
  --ink:#1a2417; --ink-soft:#3b4636; --muted:#6d766a; --line:#e4dcc9; --line-soft:#ede6d5;
  --green:#2fa35f; --green-deep:#1f7a45; --green-ink:#175f36; --green-tint:#d7eede; --green-soft:#e9f5ec;
  --gold:#e2a12e; --gold-deep:#a3700f; --gold-tint:#f5e7c9;
  --btn-bg:#1f7a45; --btn-bg-h:#176331; --on-brand:#ffffff;
  --token-bg:#e7f2ec; --token-ink:#175f36; --token-line:#bfe0cd;
  --shadow:0 1px 2px rgba(24,40,26,.05),0 10px 34px -20px rgba(24,45,28,.30);
  --shadow-lg:0 2px 5px rgba(24,40,26,.07),0 30px 68px -32px rgba(22,60,34,.40);
  --shadow-brand:0 24px 60px -30px rgba(20,80,44,.55);
  --duo-shadow:#123f27; --duo-scrim:linear-gradient(180deg, rgba(16,54,33,0) 30%, rgba(12,42,26,.60) 100%);
}
:root[data-theme="dark"] {
  --paper:#10160f; --paper-2:#141c12; --surface:#171f14; --surface-2:#1c261a;
  --ink:#eef3e8; --ink-soft:#ccd6c4; --muted:#909a88; --line:#283023; --line-soft:#1f271c;
  --green:#58c07f; --green-deep:#79d39a; --green-ink:#bfe9cd; --green-tint:#16311f; --green-soft:#112418;
  --gold:#e6b25a; --gold-deep:#f0c680; --gold-tint:#2a2113;
  --btn-bg:#2ea864; --btn-bg-h:#38b571; --on-brand:#08130c;
  --token-bg:#143021; --token-ink:#9fdeb6; --token-line:#265039;
  --shadow:0 1px 2px rgba(0,0,0,.5),0 12px 38px -22px rgba(0,0,0,.75);
  --shadow-lg:0 2px 6px rgba(0,0,0,.55),0 34px 78px -34px rgba(0,0,0,.85);
  --shadow-brand:0 26px 64px -30px rgba(0,0,0,.8);
  --duo-shadow:#05130b; --duo-scrim:linear-gradient(180deg, rgba(5,19,11,0) 26%, rgba(5,16,10,.74) 100%);
}

/* ---- reset / base ---- */
*,*::before,*::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }
body {
  margin: 0;
  font-family: var(--font-body);
  background: var(--paper);
  color: var(--ink);
  line-height: 1.62;
  font-size: 17px;
  letter-spacing: -.002em;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}
img,svg,video { max-width: 100%; display: block; }
a { color: var(--green-deep); text-decoration-color: color-mix(in srgb, var(--green) 34%, transparent); text-underline-offset: 3px; transition: color .18s var(--ease); }
a:hover { color: var(--green); }

h1,h2,h3,h4 {
  font-family: var(--font-display);
  font-weight: 640;
  line-height: 1.06;
  letter-spacing: -.02em;
  color: var(--ink);
  margin: 0 0 .5em;
  font-optical-sizing: auto;
}
h1 { font-size: clamp(2.55rem, 6vw, 4.5rem); font-weight: 640; letter-spacing: -.033em; }
h2 { font-size: clamp(1.9rem, 3.7vw, 2.8rem); letter-spacing: -.026em; }
h3 { font-size: clamp(1.2rem, 2vw, 1.48rem); font-weight: 650; letter-spacing: -.018em; }
h4 { font-size: 1rem; font-weight: 680; letter-spacing: -.01em; }
p { margin: 0 0 1.1em; }
strong { color: var(--ink); font-weight: 640; }
em { font-style: italic; }
::selection { background: var(--green); color: #06210f; }

/* ---- layout ---- */
.wrap { width: 100%; max-width: var(--maxw); margin: 0 auto; padding: 0 clamp(1.15rem, 4vw, 2.4rem); }
.narrow { max-width: 780px; }
.slim { max-width: 640px; }
section { padding: clamp(3.6rem, 8vw, 6.6rem) 0; position: relative; }
.section-tight { padding: clamp(2rem, 5vw, 3.4rem) 0; }
.center { text-align: center; }
.mxauto { margin-left: auto; margin-right: auto; }
.mb-0 { margin-bottom: 0 !important; }
.muted { color: var(--muted); }

.eyebrow {
  font-family: var(--font-body);
  text-transform: uppercase; letter-spacing: .18em; font-size: .73rem; font-weight: 700;
  color: var(--green-deep); margin: 0 0 1rem; display: inline-flex; align-items: center; gap: .6rem;
}
.eyebrow::before {
  content: ""; width: 1.7rem; height: 2px; background: var(--gold); border-radius: 2px; flex: none;
}
.eyebrow.center { display: flex; justify-content: center; }
.lede { font-size: clamp(1.1rem, 1.9vw, 1.32rem); color: var(--ink-soft); line-height: 1.56; }
.fineprint { font-size: .82rem; color: var(--muted); line-height: 1.55; margin: 0 0 1em; }

/* ---- masthead kicker ---- */
.kicker {
  display: flex; align-items: center; gap: 1rem; margin: 0 0 1.6rem;
  font-family: var(--font-body); font-size: .74rem; font-weight: 700;
  text-transform: uppercase; letter-spacing: .18em; color: var(--muted);
}
.kicker .rule { flex: 1; height: 1px; background: linear-gradient(90deg, var(--line), transparent); }
.kicker .mark { color: var(--green-deep); }

/* ---- buttons ---- */
.btn {
  --_bg: var(--btn-bg); --_fg: var(--on-brand); --_bd: var(--btn-bg);
  display: inline-flex; align-items: center; justify-content: center; gap: .55rem;
  font-family: var(--font-body); font-weight: 640; font-size: .98rem; letter-spacing: -.004em;
  padding: .78rem 1.35rem; border-radius: 999px; border: 1.5px solid var(--_bd);
  background: var(--_bg); color: var(--_fg); cursor: pointer; text-decoration: none;
  transition: transform .2s var(--ease), box-shadow .25s var(--ease), background .2s var(--ease), border-color .2s var(--ease);
  will-change: transform;
}
.btn svg { width: 1.05em; height: 1.05em; transition: transform .25s var(--ease); }
.btn:hover { transform: translateY(-2px); }
.btn:active { transform: translateY(0); }
.btn:focus-visible { outline: 2px solid var(--green); outline-offset: 3px; }
.btn--primary { box-shadow: 0 14px 30px -14px color-mix(in srgb, var(--green) 70%, transparent); }
.btn--primary:hover { --_bg: var(--btn-bg-h); --_bd: var(--btn-bg-h); box-shadow: 0 18px 40px -14px color-mix(in srgb, var(--green) 78%, transparent); }
.btn--primary:hover svg { transform: translateX(3px); }
.btn--ghost { --_bg: transparent; --_fg: var(--ink); --_bd: var(--line); }
.btn--ghost:hover { --_bd: var(--green); --_fg: var(--green-deep); background: var(--green-soft); }
.btn--gold { --_bg: var(--gold); --_fg: #2a1c02; --_bd: var(--gold); box-shadow: 0 14px 30px -14px color-mix(in srgb, var(--gold) 70%, transparent); }
.btn--gold:hover { --_bg: color-mix(in srgb, var(--gold) 88%, #000); --_bd: var(--_bg); }
.btn--light { --_bg: rgba(255,255,255,.10); --_fg:#fff; --_bd: rgba(255,255,255,.32); backdrop-filter: blur(4px); }
.btn--light:hover { --_bg: rgba(255,255,255,.2); --_bd: rgba(255,255,255,.6); }
.btn--lg { padding: .95rem 1.7rem; font-size: 1.04rem; }
.btn--block { width: 100%; }
.btn-row { display: flex; flex-wrap: wrap; gap: .85rem; margin-top: 1.7rem; }

/* ---- header ---- */
.site-header { position: sticky; top: 0; z-index: 60; background: color-mix(in srgb, var(--paper) 82%, transparent); backdrop-filter: saturate(1.4) blur(12px); border-bottom: 1px solid transparent; transition: border-color .3s, background .3s; }
.site-header.scrolled { border-bottom-color: var(--line); background: color-mix(in srgb, var(--paper) 92%, transparent); }
.nav { display: flex; align-items: center; justify-content: space-between; gap: 1rem; height: 68px; }
.brand-link { display: inline-flex; align-items: center; gap: .1rem; text-decoration: none; font-family: var(--font-display); }
.brand-mark {
  width: 32px; height: 32px; border-radius: 9px; margin-right: .55rem; flex: none;
  display: grid; place-items: center;
  background: linear-gradient(150deg, var(--green) 0%, var(--green-deep) 100%); color: #fff;
  box-shadow: 0 6px 16px -8px color-mix(in srgb, var(--green) 80%, transparent);
}
.brand-mark svg { width: 19px; height: 19px; }
.wordmark { font-family: var(--font-display); font-weight: 700; font-size: 1.36rem; letter-spacing: -.03em; color: var(--ink); }
.brand-link .dot { color: var(--gold); font-weight: 800; }
.nav-links { display: flex; align-items: center; gap: .35rem; }
.nav-links > a { font-family: var(--font-body); font-size: .95rem; font-weight: 560; color: var(--ink-soft); text-decoration: none; padding: .5rem .8rem; border-radius: 8px; transition: color .18s, background .18s; }
.nav-links > a:hover { color: var(--ink); background: var(--surface-2); }
.nav-links > a[aria-current="page"] { color: var(--green-deep); }
.nav-cta { margin-left: .5rem; }
.theme-toggle { background: transparent; border: 1px solid var(--line); border-radius: 9px; width: 38px; height: 38px; display: grid; place-items: center; cursor: pointer; color: var(--ink-soft); margin: 0 .3rem; transition: border-color .2s, color .2s, transform .3s var(--ease); }
.theme-toggle:hover { border-color: var(--green); color: var(--green-deep); transform: rotate(-12deg); }
.theme-toggle svg { width: 18px; height: 18px; }
.theme-toggle .sun { display: none; }
.theme-toggle .moon { display: block; }
:root[data-theme="dark"] .theme-toggle .sun { display: block; }
:root[data-theme="dark"] .theme-toggle .moon { display: none; }
@media (prefers-color-scheme: dark) { :root:not([data-theme="light"]) .theme-toggle .sun { display: block; } :root:not([data-theme="light"]) .theme-toggle .moon { display: none; } }
.nav-toggle { display: none; background: transparent; border: 1px solid var(--line); border-radius: 9px; width: 40px; height: 40px; place-items: center; cursor: pointer; color: var(--ink); }
.nav-toggle svg { width: 20px; height: 20px; }

/* ---- promo strip ---- */
.promo-strip { background: var(--green-deep); color: #eafaf0; font-size: .84rem; }
:root[data-theme="dark"] .promo-strip { background: #0d2c1b; }
.promo-strip .wrap { display: flex; align-items: center; gap: .55rem; justify-content: center; padding: .55rem 1rem; text-align: center; }
.promo-strip .spark { width: 15px; height: 15px; flex: none; color: #ffd98a; }
.promo-strip strong { color: #fff; font-weight: 680; }

/* ---- hero ---- */
.hero { padding-top: clamp(2.4rem, 5vw, 4rem); padding-bottom: 0; overflow: clip; }
.hero-grid { display: grid; grid-template-columns: 1.04fr .96fr; gap: clamp(1.5rem, 4vw, 3.4rem); align-items: center; }
.hero-copy { padding-bottom: clamp(3rem, 6vw, 5rem); }
.hero h1 { margin: .2rem 0 .6rem; }
.hero .lede { max-width: 40ch; }
.accent-word { color: var(--green-deep); position: relative; white-space: nowrap; }
.accent-word .ul { position: absolute; left: 0; right: 0; bottom: .02em; height: .14em; background: var(--gold); border-radius: 3px; transform: scaleX(0); transform-origin: left; }
.js .accent-word .ul { animation: ulgrow .9s .5s var(--ease-out) forwards; }
@keyframes ulgrow { to { transform: scaleX(1); } }
@media (prefers-reduced-motion: reduce) { .accent-word .ul { transform: scaleX(1); animation: none; } }

.price-flag { display: inline-flex; align-items: baseline; gap: .5rem; margin: 1.3rem 0 .2rem; font-family: var(--font-display); }
.price-flag .amt { font-size: clamp(1.5rem,3vw,2rem); font-weight: 700; color: var(--ink); letter-spacing: -.02em; }
.price-flag .sub { font-family: var(--font-body); font-size: .95rem; color: var(--muted); font-weight: 500; }

.pill-row { display: flex; flex-wrap: wrap; gap: .6rem; margin-top: 1.4rem; }
.pill { display: inline-flex; align-items: center; gap: .5rem; font-size: .86rem; font-weight: 580; color: var(--ink-soft); background: var(--surface); border: 1px solid var(--line); padding: .4rem .85rem; border-radius: 999px; box-shadow: var(--shadow); }
.pill .dot { width: 7px; height: 7px; border-radius: 50%; background: var(--green); flex: none; }

/* hero photo art-direction */
.hero-figure { position: relative; align-self: stretch; min-height: 100%; }
.hero-photo {
  position: relative; border-radius: var(--radius-lg) var(--radius-lg) 0 0; overflow: hidden;
  box-shadow: var(--shadow-brand); aspect-ratio: 4 / 4.3; background: var(--green-tint);
}
.hero-photo img { width: 100%; height: 100%; object-fit: cover; object-position: center 28%; filter: saturate(1.02) contrast(1.02); }
.hero-photo::after { content: ""; position: absolute; inset: 0; background: var(--duo-scrim); pointer-events: none; }
.hero-photo::before { content: ""; position: absolute; inset: 0; z-index: 2; box-shadow: inset 0 0 0 1px rgba(255,255,255,.12); border-radius: inherit; pointer-events: none; }
.hero-tag {
  position: absolute; z-index: 3; left: 1.1rem; bottom: 1.1rem; right: 1.1rem;
  display: flex; align-items: center; gap: .6rem; color: #fff;
  font-size: .82rem; font-weight: 560; letter-spacing: .01em;
}
.hero-tag .k { display: inline-flex; align-items: center; gap: .45rem; background: rgba(9,32,20,.5); backdrop-filter: blur(6px); border: 1px solid rgba(255,255,255,.18); padding: .35rem .7rem; border-radius: 999px; }
.hero-tag .k .dot { width: 6px; height: 6px; border-radius: 50%; background: #8fe6ad; }

/* floating card over the photo */
.float-card {
  position: absolute; z-index: 4; left: -6%; bottom: 8%; width: min(300px, 74%);
  background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius);
  box-shadow: var(--shadow-lg); padding: 1.05rem 1.15rem;
}
.float-card .fc-top { display: flex; justify-content: space-between; align-items: center; margin-bottom: .7rem; gap:.5rem; }
.float-card h4 { margin: 0 0 .15rem; font-size: 1.02rem; font-family: var(--font-display); }
.float-card .row { display: flex; justify-content: space-between; gap: 1rem; align-items: baseline; border-top: 1px solid var(--line); padding-top: .55rem; margin-top: .5rem; font-size: .9rem; }
.float-card .row span:first-child { color: var(--ink-soft); }

/* ---- containers / bands ---- */
.band-alt { background: var(--paper-2); border-top: 1px solid var(--line-soft); border-bottom: 1px solid var(--line-soft); }
.band-green { background: var(--green-soft); border-top: 1px solid var(--green-tint); border-bottom: 1px solid var(--green-tint); }
.band-ink { background: var(--green-deep); color: #e9f6ef; }
:root[data-theme="dark"] .band-ink { background: #0c281a; }
.band-ink h1, .band-ink h2, .band-ink h3 { color: #fff; }
.band-ink .eyebrow { color: #8fe6ad; }
.band-ink .eyebrow::before { background: var(--gold); }
.band-ink .muted { color: #a9cebb; }
.band-ink .lede { color: #cfe8db; }
.band-ink a { color: #c3ecd5; }

/* ---- cards ---- */
.card {
  background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 1.5rem; box-shadow: var(--shadow); position: relative;
  transition: transform .3s var(--ease), box-shadow .3s var(--ease), border-color .3s var(--ease);
}
.card--pad { padding: 1.7rem; }
.card--hover:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); border-color: color-mix(in srgb, var(--green) 30%, var(--line)); }
.card h3 { margin-top: 0; margin-bottom: .5rem; }
.card p { color: var(--ink-soft); }
.card p.mb-0 { margin-bottom: 0; }

.grid { display: grid; gap: 1.3rem; }
.grid-2 { grid-template-columns: repeat(2, 1fr); }
.grid-3 { grid-template-columns: repeat(3, 1fr); }
.grid-4 { grid-template-columns: repeat(4, 1fr); }

/* ---- icon badge ---- */
.icon-badge {
  width: 46px; height: 46px; border-radius: 12px; display: grid; place-items: center;
  background: var(--green-tint); color: var(--green-ink); margin-bottom: 1.05rem;
  border: 1px solid color-mix(in srgb, var(--green) 22%, transparent);
}
.icon-badge svg { width: 22px; height: 22px; }
.icon-badge.gold { background: var(--gold-tint); color: var(--gold-deep); border-color: color-mix(in srgb, var(--gold) 26%, transparent); }

/* ---- tags ---- */
.tag { display: inline-flex; align-items: center; gap: .4rem; font-size: .74rem; font-weight: 680; text-transform: uppercase; letter-spacing: .07em; padding: .32rem .7rem; border-radius: 999px; white-space: nowrap; }
.tag--green { background: var(--green-tint); color: var(--green-ink); }
.tag--gold { background: var(--gold-tint); color: var(--gold-deep); }
.tag--example { background: var(--gold-tint); color: var(--gold-deep); border: 1px dashed color-mix(in srgb, var(--gold) 50%, transparent); }

/* ---- token (placeholder chips) ---- */
.token { font-family: var(--font-mono); font-size: .92em; font-weight: 600; background: var(--token-bg); color: var(--token-ink); border: 1px solid var(--token-line); padding: .06em .45em; border-radius: 6px; white-space: nowrap; }
a.token { text-decoration: none; }
a.token:hover { border-color: var(--green); }

/* ---- callout ---- */
.callout { background: var(--surface); border: 1px solid var(--line); border-left: 3px solid var(--green); border-radius: var(--radius-sm); padding: 1.15rem 1.3rem; box-shadow: var(--shadow); }
.callout--gold { border-left-color: var(--gold); }
.callout--green { background: var(--green-soft); border-color: var(--green-tint); border-left-color: var(--green); }
.callout p { color: var(--ink-soft); }

/* ---- check / x lists ---- */
.check-list { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: .8rem; }
.check-list li { display: flex; align-items: flex-start; gap: .7rem; color: var(--ink-soft); line-height: 1.5; }
.check-list .ic { width: 21px; height: 21px; flex: none; color: var(--green); margin-top: .12rem; padding: 2px; border-radius: 50%; background: var(--green-tint); }
.check-list .ic.x { color: var(--muted); background: transparent; }
.stack { display: flex; flex-direction: column; }

/* ---- two lanes (contrast) ---- */
.lane { border-radius: var(--radius); padding: 1.6rem; border: 1px solid var(--line); }
.lane--muted { background: var(--surface-2); }
.lane--muted .ic { color: var(--muted); background: transparent; }
.lane--brand { background: var(--green-soft); border-color: var(--green-tint); }

/* ---- steps ---- */
.steps { display: flex; flex-direction: column; gap: 1rem; counter-reset: step; }
.step { display: flex; gap: 1.15rem; align-items: flex-start; background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius); padding: 1.35rem 1.5rem; box-shadow: var(--shadow); }
.step-num { counter-increment: step; flex: none; width: 42px; height: 42px; border-radius: 12px; display: grid; place-items: center; background: var(--green-deep); color: #fff; font-family: var(--font-display); font-weight: 700; font-size: 1.18rem; }
.step-num::before { content: counter(step); }
.step h3 { margin: .15rem 0 .35rem; }
.step p { color: var(--ink-soft); }

/* ---- the ladder (first rung → climb up metaphor) ---- */
.ladder { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1.1rem; }
.rung { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius); padding: 1.5rem 1.4rem; box-shadow: var(--shadow); position: relative; overflow: hidden; }
.rung .stage { width: 44px; height: 44px; display: grid; place-items: center; border-radius: 12px; background: var(--green-tint); color: var(--green-ink); margin-bottom: 1rem; }
.rung .stage svg { width: 24px; height: 24px; }
.rung--now { border-color: color-mix(in srgb, var(--green) 45%, var(--line)); }
.rung--now::before { content: "You are here"; position: absolute; top: .9rem; right: .9rem; font-size: .64rem; font-weight: 700; text-transform: uppercase; letter-spacing: .08em; color: var(--green-ink); background: var(--green-tint); padding: .2rem .5rem; border-radius: 999px; }
.rung--future { border-style: dashed; }
.rung--future .stage { background: var(--gold-tint); color: var(--gold-deep); }
.rung h3 { margin-top: 0; }
.rung p { color: var(--ink-soft); }

/* ---- tier comparison table ---- */
.compare { width: 100%; border-collapse: separate; border-spacing: 0; font-size: .95rem; background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden; box-shadow: var(--shadow); }
.compare th, .compare td { padding: .95rem 1.15rem; text-align: left; vertical-align: top; border-bottom: 1px solid var(--line-soft); }
.compare thead th { background: var(--surface-2); font-family: var(--font-display); font-size: 1rem; letter-spacing: -.01em; }
.compare thead th:first-child { color: var(--muted); font-family: var(--font-body); font-weight: 600; font-size: .82rem; text-transform: uppercase; letter-spacing: .08em; }
.compare .col-starter { color: var(--green-ink); }
.compare .col-custom { color: var(--gold-deep); }
.compare tbody th { font-weight: 600; color: var(--ink); }
.compare tbody tr:last-child td, .compare tbody tr:last-child th { border-bottom: 0; }
.compare td .yes { color: var(--green); font-weight: 700; }
.compare td .lite { color: var(--gold-deep); }
.compare-wrap { overflow-x: auto; -webkit-overflow-scrolling: touch; }

/* ---- pricing ---- */
.price-amount { font-family: var(--font-display); font-size: 2.5rem; font-weight: 700; color: var(--ink); letter-spacing: -.03em; margin: .3rem 0 .3rem; line-height: 1; }
.price-amount .per { font-family: var(--font-body); font-size: .9rem; font-weight: 500; color: var(--muted); letter-spacing: 0; }
.price-card { position: relative; display: flex; flex-direction: column; }
.price-card .price-body { flex: 1; }
.price-card.featured { border-color: color-mix(in srgb, var(--green) 45%, var(--line)); box-shadow: var(--shadow-lg); }
.price-card .ribbon { position: absolute; top: -11px; right: 1.2rem; background: var(--gold); color: #2a1c02; font-size: .68rem; font-weight: 700; text-transform: uppercase; letter-spacing: .07em; padding: .25rem .6rem; border-radius: 999px; }

/* ---- figure (inline photography) ---- */
.figure { position: relative; border-radius: var(--radius); overflow: hidden; box-shadow: var(--shadow-lg); background: var(--green-tint); }
.figure img { width: 100%; height: 100%; object-fit: cover; display: block; filter: saturate(1.0) contrast(1.02); }
.figure--duo::after { content: ""; position: absolute; inset: 0; background: color-mix(in srgb, var(--green-deep) 16%, transparent); mix-blend-mode: multiply; pointer-events: none; }
.figure .cap { position: absolute; left: 0; right: 0; bottom: 0; padding: 1.4rem 1.2rem .9rem; background: var(--duo-scrim); color: #fff; font-size: .84rem; font-weight: 500; display: flex; align-items: center; gap: .5rem; }
.figure .cap svg { width: 15px; height: 15px; opacity: .85; }

/* editorial split: photo + copy */
.split { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(1.6rem, 4vw, 3.4rem); align-items: center; }
.split--wide-photo { grid-template-columns: 1.1fr .9fr; }
.split > * { min-width: 0; }
.split .figure { aspect-ratio: 5 / 4.2; width: 100%; }

/* strip of small photos */
.photo-strip { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1rem; }
.photo-strip .figure { aspect-ratio: 3 / 3.5; }

/* ---- example mockups (browser frame) ---- */
.mockup { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden; box-shadow: var(--shadow); transition: transform .3s var(--ease), box-shadow .3s var(--ease); }
.mockup:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); }
.mockup .chrome { display: flex; align-items: center; gap: .5rem; padding: .6rem .85rem; background: var(--surface-2); border-bottom: 1px solid var(--line); }
.mockup .dots { display: flex; gap: .32rem; }
.mockup .dots i { width: 9px; height: 9px; border-radius: 50%; background: var(--line); display: block; }
.mockup .addr { flex: 1; font-family: var(--font-mono); font-size: .72rem; color: var(--muted); background: var(--paper); border: 1px solid var(--line); border-radius: 999px; padding: .18rem .7rem; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
.mockup .shot { position: relative; aspect-ratio: 16 / 11; overflow: hidden; background: var(--green-tint); }
.mockup .shot img { width: 100%; height: 100%; object-fit: cover; }
.mockup .example-badge { position: absolute; top: .7rem; left: .7rem; z-index: 2; }
.mockup .meta { padding: 1rem 1.15rem 1.15rem; }
.mockup .meta h3 { font-size: 1.1rem; margin: 0 0 .2rem; }
.mockup .meta p { color: var(--ink-soft); font-size: .9rem; margin: 0; }
.mockup .meta .trade { color: var(--green-deep); font-weight: 600; font-size: .78rem; text-transform: uppercase; letter-spacing: .06em; margin-bottom: .35rem; }

/* ---- FAQ (details/summary) ---- */
.faq { display: flex; flex-direction: column; gap: .8rem; }
.faq-item { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius-sm); box-shadow: var(--shadow); overflow: hidden; }
.faq-item summary { list-style: none; cursor: pointer; padding: 1.15rem 1.3rem; display: flex; align-items: center; justify-content: space-between; gap: 1rem; font-family: var(--font-display); font-weight: 640; font-size: 1.08rem; color: var(--ink); letter-spacing: -.012em; }
.faq-item summary::-webkit-details-marker { display: none; }
.faq-item summary .chev { width: 20px; height: 20px; flex: none; color: var(--green-deep); transition: transform .25s var(--ease); }
.faq-item[open] summary .chev { transform: rotate(180deg); }
.faq-item .faq-body { padding: 0 1.3rem 1.2rem; color: var(--ink-soft); }
.faq-item .faq-body p:last-child { margin-bottom: 0; }
.faq-item[open] summary { color: var(--green-deep); }

/* ---- form / intake ---- */
.form-card { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius-lg); box-shadow: var(--shadow-lg); padding: clamp(1.4rem, 4vw, 2.4rem); }
.field { margin-bottom: 1.15rem; }
.field label { display: block; font-weight: 640; font-size: .92rem; margin-bottom: .4rem; color: var(--ink); }
.field .hint { font-size: .8rem; color: var(--muted); font-weight: 400; margin-left: .35rem; }
.field input[type=text], .field input[type=email], .field input[type=tel], .field input[type=url], .field select, .field textarea {
  width: 100%; font-family: var(--font-body); font-size: 1rem; color: var(--ink);
  background: var(--paper); border: 1.5px solid var(--line); border-radius: var(--radius-sm);
  padding: .72rem .9rem; transition: border-color .18s, box-shadow .18s; -webkit-appearance: none; appearance: none;
}
.field textarea { min-height: 108px; resize: vertical; line-height: 1.55; }
.field select { background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='16' height='16' viewBox='0 0 24 24' fill='none' stroke='%236d766a' stroke-width='2.2'%3E%3Cpath d='m6 9 6 6 6-6'/%3E%3C/svg%3E"); background-repeat: no-repeat; background-position: right .85rem center; padding-right: 2.4rem; }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-color: var(--green); box-shadow: 0 0 0 3px color-mix(in srgb, var(--green) 22%, transparent); }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 1.15rem; }
.chip-set { display: flex; flex-wrap: wrap; gap: .55rem; }
.chip { position: relative; }
.chip input { position: absolute; opacity: 0; width: 0; height: 0; }
.chip span { display: inline-flex; align-items: center; gap: .4rem; padding: .5rem .9rem; border: 1.5px solid var(--line); border-radius: 999px; font-size: .9rem; font-weight: 560; color: var(--ink-soft); background: var(--paper); cursor: pointer; transition: all .16s; }
.chip input:checked + span { border-color: var(--green); background: var(--green-tint); color: var(--green-ink); }
.chip input:focus-visible + span { outline: 2px solid var(--green); outline-offset: 2px; }
.step-head { display: flex; align-items: center; gap: .7rem; margin: 0 0 1.3rem; }
.step-head .n { width: 30px; height: 30px; flex: none; border-radius: 8px; display: grid; place-items: center; background: var(--green-tint); color: var(--green-ink); font-family: var(--font-display); font-weight: 700; font-size: .95rem; }
.step-head h3 { margin: 0; }
.form-section { padding-top: 1.6rem; margin-top: 1.6rem; border-top: 1px solid var(--line-soft); }
.form-section:first-of-type { padding-top: 0; margin-top: 0; border-top: 0; }

/* ---- consent notice ---- */
.consent-note { font-size: .8rem; color: var(--muted); margin: .6rem 0 0; display: flex; gap: .5rem; align-items: flex-start; line-height: 1.55; }
.consent-note svg { width: 15px; height: 15px; flex: none; margin-top: .15rem; color: var(--green); }
.consent-box { background: var(--green-soft); border: 1px solid var(--green-tint); border-radius: var(--radius-sm); padding: 1rem 1.15rem; margin-top: 1.4rem; }
.consent-box .consent-note { margin-top: 0; }
.consent-check { display: flex; gap: .6rem; align-items: flex-start; font-size: .88rem; color: var(--ink-soft); margin-top: .9rem; cursor: pointer; }
.consent-check input { margin-top: .25rem; flex: none; width: 17px; height: 17px; accent-color: var(--green-deep); }

/* ---- big quote ---- */
.big-quote { font-family: var(--font-display); font-weight: 500; font-size: clamp(1.55rem, 3.3vw, 2.35rem); line-height: 1.24; color: var(--ink); letter-spacing: -.02em; }
.big-quote .mark { color: var(--green); }
.quote-attr { font-family: var(--font-body); font-size: .9rem; font-weight: 600; letter-spacing: .04em; text-transform: uppercase; color: var(--muted); margin-top: 1.4rem; }

/* ---- stat row ---- */
.stat-row { display: grid; grid-template-columns: repeat(3,1fr); gap: 1.3rem; }
.stat { text-align: center; }
.stat .num { font-family: var(--font-display); font-weight: 700; font-size: clamp(2rem,4vw,2.8rem); color: var(--green-deep); letter-spacing: -.02em; line-height: 1; }
.stat .lbl { font-size: .9rem; color: var(--muted); margin-top: .4rem; }

/* ---- disclaimer / note band ---- */
.note-band { background: var(--paper-2); border-top: 1px solid var(--line-soft); }
.note-text { font-size: .8rem; line-height: 1.6; color: var(--muted); max-width: 900px; margin: 0 auto; }
.note-text strong { color: var(--ink-soft); }

/* ---- footer ---- */
.site-footer { background: var(--paper-2); border-top: 1px solid var(--line); padding: clamp(3rem,6vw,4.4rem) 0 2rem; }
.footer-grid { display: grid; grid-template-columns: 1.6fr 1fr 1fr 1fr; gap: 2rem; }
.footer-brand .fineprint { margin-top: .8rem; }
.site-footer h4 { text-transform: uppercase; letter-spacing: .12em; font-size: .72rem; color: var(--muted); font-family: var(--font-body); font-weight: 700; margin: 0 0 1rem; }
.site-footer ul { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: .6rem; }
.site-footer ul a { color: var(--ink-soft); text-decoration: none; font-size: .93rem; }
.site-footer ul a:hover { color: var(--green-deep); }
.footer-bottom { display: flex; justify-content: space-between; gap: 1rem; flex-wrap: wrap; align-items: center; margin-top: 2.6rem; padding-top: 1.5rem; border-top: 1px solid var(--line); font-size: .82rem; color: var(--muted); }

/* ---- motion: scroll reveal ---- */
.reveal { opacity: 0; transform: translateY(22px); transition: opacity .7s var(--ease-out), transform .7s var(--ease-out); }
.reveal.in { opacity: 1; transform: none; }
.reveal.d1 { transition-delay: .08s; } .reveal.d2 { transition-delay: .16s; } .reveal.d3 { transition-delay: .24s; }
@media (prefers-reduced-motion: reduce) {
  .reveal { opacity: 1 !important; transform: none !important; transition: none !important; }
  .btn, .card, .theme-toggle, .mockup { transition: none !important; }
}

/* hero load-in */
.js .hero-copy > * { opacity: 0; transform: translateY(16px); animation: heroIn .8s var(--ease-out) forwards; }
.js .hero-copy > *:nth-child(1){animation-delay:.05s}.js .hero-copy > *:nth-child(2){animation-delay:.13s}
.js .hero-copy > *:nth-child(3){animation-delay:.21s}.js .hero-copy > *:nth-child(4){animation-delay:.29s}
.js .hero-copy > *:nth-child(5){animation-delay:.37s}.js .hero-copy > *:nth-child(6){animation-delay:.45s}
.js .hero-copy > *:nth-child(7){animation-delay:.53s}
.js .hero-figure { opacity: 0; animation: heroFig 1s .2s var(--ease-out) forwards; }
@keyframes heroIn { to { opacity: 1; transform: none; } }
@keyframes heroFig { from { opacity: 0; transform: translateY(24px) scale(.985); } to { opacity: 1; transform: none; } }
@media (prefers-reduced-motion: reduce) {
  .js .hero-copy > *, .js .hero-figure { opacity: 1 !important; transform: none !important; animation: none !important; }
}

/* scroll cue */
.scroll-cue { display: inline-flex; flex-direction: column; align-items: center; gap: .4rem; color: var(--muted); font-size: .72rem; text-transform: uppercase; letter-spacing: .16em; margin-top: 2rem; }
.scroll-cue svg { width: 18px; height: 18px; animation: bob 1.8s var(--ease) infinite; }
@keyframes bob { 0%,100%{ transform: translateY(0); } 50% { transform: translateY(5px); } }
@media (prefers-reduced-motion: reduce) { .scroll-cue svg { animation: none; } }

/* page hero (interior) */
.page-hero { padding: clamp(2.6rem, 6vw, 4.4rem) 0 clamp(1rem,3vw,2rem); }
.page-hero .lede { max-width: 62ch; }

/* ---- responsive ---- */
@media (max-width: 940px) {
  .footer-grid { grid-template-columns: 1fr 1fr; gap: 1.6rem 2rem; }
  .footer-brand { grid-column: 1 / -1; }
  .grid-4 { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 860px) {
  .nav-links {
    position: fixed; inset: 68px 0 auto 0; flex-direction: column; align-items: stretch;
    background: var(--paper); border-bottom: 1px solid var(--line); padding: 1rem 1.2rem 1.4rem;
    gap: .2rem; transform: translateY(-12px); opacity: 0; pointer-events: none; transition: opacity .25s, transform .25s; box-shadow: var(--shadow-lg);
  }
  .nav-links.open { transform: none; opacity: 1; pointer-events: auto; }
  .nav-links > a { padding: .7rem .6rem; }
  .nav-cta { margin: .5rem 0 0; }
  .theme-toggle { position: absolute; top: 14px; right: 70px; }
  .nav-toggle { display: grid; }
  .hero-grid { grid-template-columns: 1fr; }
  .hero-copy { padding-bottom: 1rem; order: 2; }
  .hero-figure { order: 1; }
  .hero-photo { aspect-ratio: 16 / 12; border-radius: var(--radius-lg); }
  .hero-photo img { object-position: center 30%; }
  .float-card { left: auto; right: 4%; bottom: -4%; width: min(280px, 82%); }
  .hero .lede { max-width: none; }
  .split, .split--wide-photo { grid-template-columns: 1fr; }
  .split .figure { aspect-ratio: 16 / 11; }
  .grid-3, .ladder { grid-template-columns: 1fr 1fr; }
  .photo-strip { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 620px) {
  .grid-2, .grid-3, .grid-4, .ladder, .stat-row { grid-template-columns: 1fr; }
  .field-row { grid-template-columns: 1fr; }
  .footer-grid { grid-template-columns: 1fr; }
  .float-card { position: relative; left: 0; right: 0; bottom: 0; width: 100%; margin-top: -2.2rem; }
  .hero-photo { border-bottom-left-radius: 0; border-bottom-right-radius: 0; }
  .footer-bottom { flex-direction: column; align-items: flex-start; }
  h1 { font-size: clamp(2.25rem, 9vw, 3rem); }
  .ladder .rung--now::before { position: static; display: inline-block; margin-bottom: .6rem; }
}

/* no-JS: ensure reveals are visible */
html:not(.js) .reveal { opacity: 1; transform: none; }